Gigi Hadid is only 20 years old, but she’s already climbed her way to the top of the modeling industry. Hadid’s success is due in part to her relatable social-media presence and the connection she has with her fans.

“I have more than 4 million followers on Instagram. All the companies I work for want me to guarantee how much I’ll post for them, but I’m not going to force my career onto the people who follow me,” Hadid said this month in a W magazine cover interview (she has gained over 1.2 million followers since the issue came out on August 3). “I refuse to do 40 Instagram posts about any campaign.”

Hadid embraces the business side of the modeling industry and understands the importance of seamlessly moving between mᴀss and class.

“I have always been aware of the business side of this industry. I’ve always seen it as a career that required work and planning,” she tells W magazine.

“My Pirelli calendar is hanging on the wall of my friend’s frat house, and he doesn’t know anything about fashion. That balance is what leads to big campaigns outside of fashion. But I never want to choose one or the other. Both commercial and high fashion are what make my job so interesting.”