In this new Self-Portrait campaign, Gigi Hadid poses for Zoë Ghertner wearing some of the brand’s most iconic pieces.

It is a continuation of the Spring/Summer 2022 campaign , starring her sister,  Bella Hadid . The love of fashion and the city that never sleeps is seen more than ever through the lens of Ghertner and the vision of Self-Portrait creative director Han Chong .

“I’ve always wanted to capture a day in the life of the Self-Portrait woman, so when exploring how best to present our Fall/Winter 2022 collection, doing just that seemed like the perfect opportunity. ” Chong ᴀssures. “Gigi was the perfect woman to bring this idea to life: free-spirited, hard-working and a true ray of sunshine, she brought effortless energy to this campaign. It’s a very special collection for me, deeply grounded in the core values ​​of the house, so to be able to share this story with Gigi is a true dream.”

You can find the complete FW22 collection on the Self -Portrait  website as well as in its physical boutiques.