Kylie Jenner is experimenting with blonde eyebrows again, and her latest version of the look is so seamless, it left her practically unrecognisable. On 8 May, Jenner posted a behind-the-scenes look at her recent Jean Paul Gaultier pH๏τo shoot, and not only was her hair blonde, but her eyebrows matched the shade perfectly, transforming her into a different person.

For the occasion, Jenner’s go-to beauticians — hairstylist Jesus Guerrero and makeup artist Ariel Tejada — gave her an ethereal look. Her dark hair was covered in a hip-length platinum-blonde wig, and her brows were bleached to match. This helped them blend into her skin for an “invisible” effect.

This isn’t the first time Jenner has experimented with her brows, but this time feels undoubtedly more elevated and high-fashion. Some of Jenner’s sisters and closest friends have also tried the trend. Kendall Jenner wore it to the 2022 Met Gala, Kim Kardashian’s version was for a pH๏τo shoot in 2021, and even Gigi and Bella Hadid took the look for a spin during Fashion Week. Take a closer look at Jenner’s bleached brows for yourself ahead.